Trex Company Sweeps Builder Magazine's 2015 Brand Use Study
Company Takes Top Honors in All Performance Areas for the Composite Decking Industry
WINCHESTER, Va., February 23, 2015 – It’s a clean sweep! First in Brand Familiarity. First in Brand Used Most. First in Brand Used in the Past Two Years. First in Quality. Trex Company (NYSE: TREX), the world’s largest manufacturer of wood-alternative decking and railing, dominated the 2015 Builder magazine Brand Use Study, outranking all other composite manufacturers in every subcategory measured for the Composite/PVC Decking industry.
This year’s Study sets multiple records, as it marks the first time in recent history that a single manufacturer has topped all four subcategories. It’s also the eighth consecutive year that Trex has earned no. 1 rankings in Brand Familiarity, Brand Used Most, and Brand Used in the Past Two Years.
“Since first inventing the concept of durable and low-maintenance outdoor living products more than 20 years ago, Trex has consistently elevated the category by introducing design and manufacturing innovations that have secured its position as the preferred brand among both consumers and professionals,” said Ronald W. Kaplan, chairman, president and CEO of Trex. “These rankings speak to Trex’s core mission, and are a clear indication that quality, aesthetics and high-performance can go hand-in-hand with eco-friendly values.”
This year’s Study is the first since Trex completed its strategic transition to solely producing high-performance composite decking materials in 2014. All Trex® decking collections now feature the signature high-performance qualities first introduced in 2010 on the company’s game-changing Trex Transcend® decking line, which delivers superior durability and wear-resistance, along with ultra-low maintenance and long-lasting good looks.
In that same time period, Trex has expanded its offerings into a full portfolio of beautiful integrated outdoor living options. From its wide selection of railing to Trex Elevations® Steel Deck Framing, Trex Spiral Stairs™, Trex Outdoor Lighting™ and accessories such as pergolas, Trex Outdoor Furniture™ and the just-introduced Trex Outdoor Storage™ collection – Trex’s product mix has grown far beyond decking to offer homeowners complete outdoor living solutions.
“Our trade partners look to Trex to continually engineer ‘what’s next’ in outdoor living and we deliver with innovative materials that reflect the needs of today’s consumers and the evolving outdoor living landscape,” Kaplan said. “We truly value the trust and confidence that these professionals place in our brand and are extremely proud to be their manufacturer of choice.”
The 2015 BUILDER Brand Use Study sponsored by Hanley Wood and conducted by The Farnsworth Group, a leading industry market research firm, surveyed 1,128 respondents. Highlights of the study will be published in the April 2015 issue of BUILDER as well as posted to BUILDER’s website, builderonline.com.
For more information about Trex products, visit trex.com.
About Trex Company
Trex Company is the world’s largest manufacturer of high performance wood-alternative decking and railing, with more than 20 years of product experience. Stocked in more than 6,700 retail locations worldwide, Trex outdoor living products offer a wide range of style options with fewer ongoing maintenance requirements than wood, as well as a truly environmentally responsible choice. For more information, visit trex.com. You also can follow Trex on Twitter (@Trex_Company), Pinterest (trexcompany), or Houzz (trex-company-inc) “like” Trex on Facebook, or view product and demonstration videos on the brand’s YouTube channel (TheTrexCo).
The statements in this press release regarding the Company's expected future performance and condition constitute "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. These statements are subject to risks and uncertainties that could cause the Company's actual operating results to differ materially. Such risks and uncertainties include the extent of market acceptance of the Company's products; the costs associated with the development and launch of new products and the market acceptance of such new products; the sensitivity of the Company's business to general economic conditions; the impact of weather-related demand fluctuations on inventory levels in the distribution channel and sales of the Company’s products; the Company's ability to obtain raw materials at acceptable prices; the Company's ability to maintain product quality and product performance at an acceptable cost; the level of expenses associated with product replacement and consumer relations expenses related to product quality; and the highly competitive markets in which the Company operates. Documents filed with the Securities and Exchange Commission by the Company, including in particular its latest annual report on Form 10-K and quarterly reports on Form 10-Q, discuss some of the important factors that could cause the Company's actual results to differ materially from those expressed or implied in these forward-looking statements. The Company expressly disclaims any obligation to update or revise publicly any forward-looking statements, whether as a result of new information, future events or otherwise.
Contact: Hunter Hackett or Katie Hatcher
L.C. Williams & Associates
800/837-7123 or 312/565-3900
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